Perfection Packaging was the largest independently owned flexographic printer in Australia, providing a range of flexible packaging solutions for FMCG businesses. I had the opportunity to work for the company to successfully launch their rebranded identity and maintain design standards as in-house designer, evolving Perfection Packaging as a modern powerhouse within their industry.

Work included creation of a consistent brand style and identity, business cards, letterheads, email banners, also updating and revamping the print collateral, documents and systems that were used throughout the printing factory to make analysing and collecting data easier for all parties.